Lady Gaga launches pop up holiday shop in Barneys

November 29, 2011
By Sheryl Blasnik

Lady Gaga at Barneys

Calling all “Little Monsters”!!  Lady Gaga has brought her own fashions to NYC launching a pop up shop located on the fifth floor of Barneys NY Madison Avenue Men’s store.  Gaga’s Holiday Workshop opened on Monday, November 21st at midnight when Lady Gaga herself cut the ribbon outside Barneys NY store to the thrill and fanfare of throngs of fans hoping for a photo op with Gaga herself.

Gaga has identified fashion as a major influence and has been stylistically compared to American recording artist Cher and English eccentrics Leigh Bowery and Isabella Blow. She has considered Donatella Versace her muse and the late British fashion designer and close friend Alexander McQueen as an inspiration, admitting that “I miss Lee every time I get dressed” while channeling him in some of her work. Modeled on Andy Warhol’s Factory, Gaga has her own creative production team, which she handles personally, called the Haus of Gaga, who create many of her clothes, stage props, and hairdos. Her adoration of fashion came from her mother, who she stated was “always very well kept and beautiful. “When I’m writing music, I’m thinking about the clothes I want to wear on stage. It’s all about everything altogether—performance art, pop performance art, fashion. For me, it’s everything coming together and being a real story that will bring back the super-fan. I want to bring that back. I want the imagery to be so strong that fans will want to eat and taste and lick every part of us.

Lady Gaga at Barneys

Lady Gaga cuts ribbon at Barneys in Chanel Couture

“Gaga’s Workshop is the largest and most completely realised holiday project ever undertaken in the history of Barneys New York and we are beyond thrilled to present it this season,” said Mark Lee, chief executive officer.

With her stylist Nicola Formichetti and artist Eli Sudbrack in collaboration with Barneys’s creative director Dennis Freedman to curate the space Barneys has been transformed into a Gaga Winter Wonderland.  The items available for purchase include Apparel, Cosmetics, Holiday, Jewelry, Media, Toys & Treats.  The workshop will remain open until January 2nd.  Twenty-five percent of the workshop’s sales will go to Gaga’s new Born This Way Foundation, which focuses on youth empowerment

Lady Gaga at Barneys

Visit Barneys.com to shop this Christmas menagerie or better yet stop by and partake of the wonderland where music meets fashion meets culture.

Sheryl Blasnik

 

 

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