Gigi Hadid collaborates on capsule collection for Tommy Hilfiger

September 10, 2016
By Sheryl Blasnik
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Gigi Hadid X Tommy Hilfiger

On Sept 9th Tommy Hilfiger pleased the fashion community by throwing a carnival at the South Street Seaport in NYC as a way to present his NY Fashion Week collection. Joining forces with Supermodel and “IT” girl Gigi Hadid the pair offered up an evening filled with rides, arcade games, food stands, lemonade and so much more.

Fall is a major fashion season and Tommy Hilfiger is offering women a promising new collection for his 2016 autumnal line. The acclaimed designer has combined his fashion-forward prowess with the unique and innovative style of Gigi Hadid for a collaborative capsule collection focused on women’s formal clothing and sportswear. The new collection is perfect for wintery weather, blending muted and navy blues into multiple forms of casual and formal styles.

Gigi Hadid X Tommy Hilfiger

In keeping with the new and in-demand trend of NY Fashion Week the entire collection from the catwalk of NY Fashion Week is available to purchase now at Tommy.com.

The style of the collection is one that combines both creators’ individual signatures. From the dresses to the embellished footwear each garment and accessory blends Hadid’s unique modern style with Hilfiger’s “classic American cool” signature look. Together the two have created a capsule that is perfect for the modern woman who wants to look classic yet on trend.

Gigi Hadid x Tommy Hilfiger

Hilfiger has actually known Hadid for years. Before she was strutting down the runway, Hilfiger was a friend of the family.

I’ve known Gigi and her family for years, and it has been amazing to watch her grow into one of the world’s top models and most-followed fashion influencers… Gigi has walked in our runway shows and now we are thrilled to continue our collaboration with her as the new face of Tommy Hilfiger womenswear and fragrance. She is truly the definition of today’s ‘Tommy Girl’ – her magnetic personality is bright and always optimistic, and her style is confident, effortless and cool.”

Hadid has expressed great happiness at being able to collaborate with Hilfiger as well. Hadid is known as a “social supermodel” who has thus far helped to put a new and exciting spin on modeling in the 21st century. She’s a social media powerhouse who is part of the generation that’s getting and staying connected. Hadid also has an incredible resume, having been featured in magazines like “Vogue” and “Elle,” as well as multiple music videos and television programs. And it does not hurt that her Bestie just happens to be Taylor Swift who sat front row and center with her gal pals cheering on her supermodel friend.

Gigi Hadid X Tommy Hilfiger

I never thought I would be asked to design a capsule collection, so it still feels like a dream that Tommy approached me to collaborate,” said Gigi Hadid. “His company is one that I genuinely love and have been a fan of for my entire life, and Tommy is the easiest, most fun person to work with. I have always looked up to his brand, campaigns and design style. I think our collection celebrates the iconic Tommy lifestyle and mixes a bit of everything: there are styles that are really hippie-chic, styles that are sporty streetwear, and styles that are tomboy but girly; everyone’s is going to love a different part of it.”

All in all, Hadid brings a modern edge to the brand – she is the future of supermodels and it shows through in the styles showcased on the runway. The collection contains a variety of different styles of clothing, appropriate for multiple occasions and seasons, though they all remain united via their Tommy Hilfiger color scheme and design.

In conclusion, if you love Gigi Hadid’s fashion sense head over to tommy.com now to shop ALL the looks directly from the runway at NY Fashion Week. HURRY as many pieces have already sold out online.

Photos: Vogue

Sheryl Blasnik

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