SUPIMA PRESENTS 2010 RUNWAY COMPETITION FASHION SHOW

January 22, 2010
By Sheryl Blasnik

SUPIMA-winner-collage

Supima, the world’s finest cottons, hosted the third annual design competition on Tuesday, Jan. 19th at the New York Times Center.

The open casting call was narrowed down to six finalists who strutted their designs down the runway. The finalists included Nadia Ivanova, Robin Tomas, Michael Venker, Gina DeSilva, Heber Sanchez, and lookalike sister duo Sachika’s To-Tam and To-Nya Ton-Nu.

The designers were judged Project Runway style by New York Times Style Magazine’s Horacio Silva, Bloomingdale’s fashion director, Chris Frye, Wall Street Journal contributor, Teri Agis and Parsons dean of fashion, Simon Collins.

Supermodel Coco Rocha dressed in Victor de Souza, who is preparing to release her own line of apparel in 2011, was the Guest Presenter of the evening. “It’s exciting to be here, because there are so many people pumped up and ready to go. Something like this can really get you started.” explained Rocha.

The runway backdrop was birch trees & cotton balls/branches. Each contestant was presented with the challenge of designing three evening wear pieces and one unisex T-Shirt using cotton.  Each of the three pieces needed to represent 3 categories: fine-quality shirting; fine cotton jersey; denim and corduroy.

There were cocktail dresses, asymmetric gowns, halter dresses, sculpted silhouette ball gowns, ruffles and appliques.

Robin Tomas won for the best T-shirt design presenting a triple-layer jersey design in black, gray, and white.

The top prize of “Best in Show” award was presented to Gina DeSilva for her excellent craftsmanship and use of fabric.

Congratulations Gina.

To watch a video of the runway show visit You Tube

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